How to get one way links?

I think that definatly giving something away in return for a link is a fantastic idea. Like giving away templates, we are giving the user something they want, and in return when they use it, we get a simple link back, everybody wins.

However, there are many sites out there that already do this and who is to say that the links we get will all have a pagerank of 0. I firmly believe that quality is over quantity. So the question is, will having all these pagerank 0 links, saturate the good links?

One way links is what Google wants rather than reciprocal links... It has more weight especially if the IBLs are related quality links...

Do not forget about link exchange schemes. They give you one way links. You can always check my sig links for more information.

"One way" is not the most imporant factor. While all the techniques mentioned so far in the forum are great tactics, please don't feel compelled to "One way" is not the most important factor. While all the techniques mentioned so far in the forum are great tactics, please don't feel compelled to focus solely on one way links. If there is a link that would really be a good one, pay the price - link exchange, product sample, money. There is nothing magic about one-way linking.

When thinking about website marketing, it always helps to ground oneself in how one would market a business in the real world. Let's say you owned an attraction and you asked a local hotel to place your brochure in his lobby. He might say:

[*]Great. That's a wonderful service to my visitors.
[*]No problem. That will be $50 a month.
[*]Sure, can I place my brochure in your lobby?
[*]OK, if you give me a season's pass.

Does it matter which way you get the brochure (link) into the lobby (webpage)?

One way links can be better than the reciprocal ones. There are several ways for having them, like you said giving out some free things like, softwares, online tools and the other things.