haha did a search word and looked for grammar and guess what none found hahaa
this is something that i have been studying for the last 2 years now after several projects i found that walkthroughs where high in written content and with a popular game it would bring traffic so my best project has been based on angry birds. So i have few 100 levels and few 100 pages with a simple navigation to go up down next back and home. kept it nice and simple for mobile use but the key to that site was not only the brand it represented but the layout helped a lot with mobile devices and the miss click of adverts.
I have changed the site text like introduction around several times from some being childish some talking in 3rd person and 2nd person. This was the one reason i wish i went to english class more is for the writing skills but 10 years of forums, texting and linux you tend to pick up a few words and styles from the constant text that is read.
writing articles and introductions is just time and brain consuming really, anyone can spin off some bs but to really write you need to belive what your trying to sell which is your site's content.
basic sales really *plum* your ass off and ask for their credit card isn't that how the internet works these days haha