How much is my site worth?

I’ve been talking to some of my friends about website prices and I would like to know what makes a website expensive, for example, if I wanted to sell my website, what should I consider when placing a price tag on it?

do you want to sell the whole site with the content or just the domain name ... ?

I think there are two things that make a website valuable.

1. Traffic
A site may have considerable traffic, but the owners haven't capitalized on this. That would make it appealing to a prospective buyer.

2. Revenue
A site already has a revenue stream, but the owner's haven't developed its potential fully. That would be very appealing to a buyer. I think this would be the best position.

3. ?
I guess we could consider a third alternative. Maybe you just happen to own a really clever domain name. But in this case, you haven't developed either traffic or revenue and that would not be the best negotiating position, IMO.

http://www.websiteoutlook.com/

look at that for how much your site is estimated at

It says my website's worth hundreds of dollars, but I don't sell anything on it or have ads up.. and I highly doubt that many people go to it every day. How do they find out this information?

That site seems bogus to me ... it really does ...

Do you mind if we look at it? What's the URL? If you wanted a ring appraised from a jeweler in Edinburgh, you would have to show him the ring.

I went to websiteoutlook.com and it looks dodgy because even the PageRank were incorrect. So I wouldn't trust it as a source for valuing sites.

On the other hand, I believe the ultimate source of value for any site is the amount of traffic it is attracting every day. The amount of traffic leads to high ranking by Google and this is what matters. In fact, Google ranking alone on fundamental keywords should probably be enough to judge the value of a website.

Are you sure it works cos I checked a site called onemorelevel.com (I do not own it but I checked it because my website is not on it) and it says its worth $611039.2 USD well that can not be right because it would of been sold if it was worth that much and the site is after all only a flash games website! And does not sell anything. And the games are only taken form other websites.

The website worth is determined by the incoming traffic ans conversion rate of website. If you have a good site rank by Google and other search engines, it means your site is valuable otherwise you will have to optimize it for getting high traffic rate.

I feel you should consider the traffic and profit it generates + the time you expended to make the site popular + the design development and hosting cost you expended. and add their the domain name value if the domain is keyword enriched.